Threads of Identity: How Small Businesses Sustain Local Economies and Culture
/When you think of Kancheepuram, Firozabad, or Khurja, what comes to mind? Most likely, it's Kanjivaram sarees, glass bangles, or ceramics. Across India, small, family-run businesses and cottage industries have become deeply rooted in the cities they call home, shaping their unique identities. At their core, small businesses in handloom and similar sectors are more than economic units, they are the soul of smaller cities. Their survival means preserving a part of India’s history and identity. Supporting them isn’t just about economics; it’s about safeguarding stories, legacies, and lives!
If you are as captivated by the magic of smaller businesses, read our full report: “Threads of Identity: How Small Businesses Sustain Local Economies and Culture.”