In-Depth: Quick Commerce Trends in Small Cities
In-Depth: Quick Commerce Trends in Small Cities
Did you know that BlinkIt operates in 23 cities, but 90% of their gross order value comes from the top 8 cities! If your city has Blinkit, it contributes to some part of that remaining 10%. Similarly, Instamart & Zepto operate in only 26 & 10 Indian cities respectively. What is happening beyond these metros & big cities?
If your city doesn’t have any of them as of now, is there a regional version of these services which fulfils a similar need? As a small city dweller, do you feel that there is a need for a 10-minute delivery in the first place? Have you ever wondered how the #e-commerce landscape of your city will look like in 2030?
Team #Nagrika had been pondering over these questions. We set out to look for answers by looking at the news, speaking to business owners and consumers in various small cities via Nagrika's ConsumerSurvey on this newly emerging service of "Quick Commerce."